Initial Test: A Murder Mystery in Photos

My test object, which I placed on a picnic table, was a sequence of photos depicting a murder printed on a thick sheet of 8.5" x 11" paper with the words "Who Dunnit?" printed in bold underneath. On the back, I provided a website address where one could supposedly find out the answer to the mystery to see if anyone was actually curious enough. I set up a Yahoo! Geocities site, but did not place any content on it. My primary interest was in simply tracking the number of visitors through Site Statistics. I also directed my partner in documenting (with a digital camera) people's reactions to the test object for a period of one hour.

My results: